Ethical Sales Training for Agents and Counsellors (ESTAC)

Equip yourself with ethical, consultative sales skills to support students in making informed education decisions.
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Make a meaningful impact with a student-centric sales approach

As an education agent, your role goes beyond matching students with study abroad programmes. It involves understanding each student’s unique needs and goals, offering tailored advice, and supporting them with honesty and care. The Ethical Sales Training for Agents and Counsellors (ESTAC) course will enhance your consultative sales skills, ensuring that your practices and interactions are always ethical and transparent, while prioritising student success and sustainable growth. 

Who is this for?

Course Overview

  • What The Ethical Sales Training for Agents and Counsellors (ESTAC) course is a foundational, self-paced online programme focusing on a sales approach built on transparency, trust, and student success.
  • Why By developing a student-first approach to sales, you can provide value-driven advisory services to students and ensure long-term success.
  • Who The course is ideal for education agents who want to hone their consultative sales skills to remain competitive in a fast-moving industry.

Benefits of taking the course

When you take this course you’ll learn all about:

  • Attracting, engaging and guiding students throughout the decision-making process, ensuring they feel supported at every step.

  • Differentiating yourself from competitors by defining and communicating your unique strengths as an advisor.

  • Understanding diverse student profiles while aligning your sales practices with ethical conduct.

  • Upholding transparency, integrity, and responsible communications in all interactions, building trust with students and stakeholders.

  • Personalising your outreach using data analytics, AI, and CRM tools to engage students effectively.

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